User blog comment:Yetti01/What happens after The Avengers loses popularity?/@comment-13192996-20130811210534

Marvel have too many different characters too lose popularity on a whole. They have a film for everyone; avengers is just the tip of the ice burg. Personally i think they will switch things up before we have chance to get bored. Then maybe after seeing a few none avenger related films they will carry it on and most definetely change the roster. Another thing is when it comes to the sony and fox properties there is going to be a time when they run out of steam especially with spiderman they have already rebooted him once and if the rumors are right then they only plan to go till number 4. Fantastic four is being rushed through production as we speak. You might argue that X-Men are doing well and they're like 9 films deep but what im saying is with a limited list of charactors and methos (Mutants, Elements etc.) eventually they will run out of storylines and the rights will revert leaving marvel with even more characters to work with. Which will most likely lead to a total MCU reboot. It's just a theory but if it does happen i don't think it will take as long as everybody speculates.